Typically our customers come to us with one or more of these pain-points:
We don't just consult – we deliver: Optimizing and automating how Swiss SMEs operate and decide, so they work smarter, cut costs, and focus on what counts.
We don't just consult – we deliver: Optimizing and automating how Swiss SMEs operate and decide, so they work smarter, cut costs, and focus on what counts.
We don't just consult – we deliver: Optimizing and automating how Swiss SMEs operate and decide, so they work smarter, cut costs, and focus on what counts.
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Typically our customers come to us with one or more of these pain-points:
Typically our customers come to us with one or more of these pain-points:
What is a Decision Architecture?
A Decision Architecture makes the way your company decides visible and intentional. It shows who decides what, which data they rely on, and how feedback from outcomes improves the next decision.
What is a Decision Architecture?
A Decision Architecture makes the way your company decides visible and intentional. It shows who decides what, which data they rely on, and how feedback from outcomes improves the next decision.
What is a Decision Architecture?
A Decision Architecture makes the way your company decides visible and intentional. It shows who decides what, which data they rely on, and how feedback from outcomes improves the next decision.
The result isn't just another dashboard - It's a decision system: data + workflow + timing + responsibility - all working together so decisions happen faster, with fewer errors, and less manual effort.
The result isn't just another dashboard - It's a decision system: data + workflow + timing + responsibility - all working together so decisions happen faster, with fewer errors, and less manual effort.
Faster decisions up to
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When information is connected and clear, decisions move from days to hours.
Faster decisions up to
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When information is connected and clear, decisions move from days to hours.
Faster decisions up to
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When information is connected and clear, decisions move from days to hours.
Fewer costly errors
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Clean decision flows reduce rework, delays, and avoidable operational mistakes.
Fewer costly errors
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Clean decision flows reduce rework, delays, and avoidable operational mistakes.
Fewer costly errors
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Clean decision flows reduce rework, delays, and avoidable operational mistakes.
Faster signal to action by
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0X
Critical events trigger action immediately instead of getting lost in email, reports, or siloed tools.
Faster signal to action by
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0X
Critical events trigger action immediately instead of getting lost in email, reports, or siloed tools.
Faster signal to action by
0X
0X
Critical events trigger action immediately instead of getting lost in email, reports, or siloed tools.
Reduce manual checks by
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Decision Systems reduce the need to chase spreadsheets, dashboards, or fragmented data sources.
Reduce manual checks by
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Decision Systems reduce the need to chase spreadsheets, dashboards, or fragmented data sources.
Reduce manual checks by
0%
0%
Decision Systems reduce the need to chase spreadsheets, dashboards, or fragmented data sources.
SERVICES
We map your key decisions, build the systems that support them, and ensure they keep improving.
TIER 1 - Decision Surface Audit & POC
We map how your key decisions happen today and reveal where delays, gaps, and costly errors originate.
TIER 1 - Decision Surface Audit & POC
We map how your key decisions happen today and reveal where delays, gaps, and costly errors originate.
TIER 1 - Decision Surface Audit & POC
We map how your key decisions happen today and reveal where delays, gaps, and costly errors originate.
TIER 2 - Full Decision Architecture
We design and implement a small, focused decision system using your existing tools and data.
TIER 2 - Full Decision Architecture
We design and implement a small, focused decision system using your existing tools and data.
TIER 2 - Full Decision Architecture
We design and implement a small, focused decision system using your existing tools and data.
TIER 3 - MANAGED DECISION FLYWHEEL
We maintain, refine, and expand your Decision Architecture so it keeps improving with every cycle.
TIER 3 - MANAGED DECISION FLYWHEEL
We maintain, refine, and expand your Decision Architecture so it keeps improving with every cycle.
TIER 3 - MANAGED DECISION FLYWHEEL
We maintain, refine, and expand your Decision Architecture so it keeps improving with every cycle.
Clear, staged engagements designed to reduce risk and build lasting value — no surprises, no lock-in, just practical steps toward better decisions.
Every organisation starts at a different point. Our three-tier approach lets you begin with a focused audit, gain clarity, and then scale into pilots or full architectures as your needs — and readiness — evolve. Clear scope, predictable pricing, and no long-term commitments unless they make sense.
A clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & support
A clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportA clear starting point for organisations that want to understand how decisions are made today and improve one critical decision right away. This engagement builds shared understanding, exposes delays and risks, and delivers a first working Decision Architecture as a proof point.
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTurn a specific, high-impact decision into a fast, reliable, and repeatable system. Each engagement focuses on one decision and is designed to deliver measurable improvement within weeks. Tier 2 can be repeated for additional decisions as needed.
Tier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortScale decision intelligence across your organisation with clear governance, continuous learning, and ongoing optimisation — a long-term partnership built on trust and measurable results.
Tier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & support
Tier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortTier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportTier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortTier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportTier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortTier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & supportTier 1 - Decision Surface Audit & POC
What’s included
Mapping of key decisions and how they are made todayDecision Surface Map and current-state architectureReview of data, tools, processes, and responsibilitiesIdentification of delays, gaps, risks, and manual effortBenchmarked assessment against effective decision flowsOne scoped POC Decision Architecture for a critical decisionClear roadmap with next steps and options for Tier 2 architecturesTier 2 - Full Decision Architecture
What’s included
One end-to-end decision loop, clearly defined and ownedIntegration of relevant data using existing tools and systemsDecision logic, thresholds, and escalation rulesClear roles, timing, and handover pointsLive decision view or lightweight dashboard where neededFeedback loop to capture outcomes and improve the next cycleMeasured impact on speed, quality, and operational effortTier 3 - Managed Decision Flywheel
What’s included
Enterprise-wide DecisionOps frameworkIntegration into ERP / CRM / MES / data lakeContinuous learning dashboardsModel retraining cadence & monitoringCross-team capability buildingPerformance tracking (speed, accuracy, reliability)Ongoing optimisation & support
WHY CHOOSE US
Our team has led innovation and delivery for organisations like Disney, Meta, NVIDIA, the World Economic Forum, Roche, and Takeda — experience we now bring to Swiss mid-sized companies.
Experienced, reliable, and hands on - the team you call when complex work must be done right.
Experienced, reliable, and hands on - the team you call when complex work must be done right.
Experienced, reliable, and hands on - the team you call when complex work must be done right.
Create better decisions, together.
Built with your teams — real collaboration, shared insight, and decisions everyone can stand behind.
Create better decisions, together.
Built with your teams — real collaboration, shared insight, and decisions everyone can stand behind.
Create better decisions, together.
Built with your teams — real collaboration, shared insight, and decisions everyone can stand behind.
Built around how you already work.
We use your existing tools and processes — no new platforms, no disruption, just clarity where it’s needed.
Built around how you already work.
We use your existing tools and processes — no new platforms, no disruption, just clarity where it’s needed.
Built around how you already work.
We use your existing tools and processes — no new platforms, no disruption, just clarity where it’s needed.
Clear flows, fewer surprises.
Decisions become visible, predictable, and easier to execute — with less chasing, checking, or guessing.
Clear flows, fewer surprises.
Decisions become visible, predictable, and easier to execute — with less chasing, checking, or guessing.
Clear flows, fewer surprises.
Decisions become visible, predictable, and easier to execute — with less chasing, checking, or guessing.
Tools your team actually uses.
Simple workflows, helpful dashboards, and lightweight automations — practical, focused, and easy to adopt.
Tools your team actually uses.
Simple workflows, helpful dashboards, and lightweight automations — practical, focused, and easy to adopt.
Tools your team actually uses.
Simple workflows, helpful dashboards, and lightweight automations — practical, focused, and easy to adopt.
ABOUT
At That Innovation Loft, we believe that better decisions create better companies. Our work is never theoretical — we help organisations turn their existing data into clear, confident action, without added complexity or noise.
We are a senior, multidisciplinary team with experience delivering major technology and innovation projects for Disney, Meta, NVIDIA, McDonald’s, Audi, E.ON, Takeda, and the World Economic Forum. We combine technology, design, and project leadership to help organisations reduce complexity and improve the way they decide and operate. Our approach is hands-on, collaborative, and focused on results — not theory.
CLIENTS OUR TEAM HAS WORKED WITH IN THE PAST
CLIENTS OUR TEAM HAS WORKED WITH IN THE PAST
CLIENTS OUR TEAM HAS WORKED WITH IN THE PAST
What is Decision Architecture, and why do I need it?
What does That Innovation Loft do, exactly?
What services does That Innovation Loft offer?
Why choose That Innovation Loft as your partner?
What does “boutique consultancy” mean — and how is That Innovation Loft different from large firms?
How do I know if That Innovation Loft is a good fit for my organisation?
How long does a Decision Architecture take to implement?
Do we need AI for this?
Do you work with our existing systems?
Do you offer training and capability building?
What is Decision Architecture, and why do I need it?
What does That Innovation Loft do, exactly?
What services does That Innovation Loft offer?
Why choose That Innovation Loft as your partner?
What does “boutique consultancy” mean — and how is That Innovation Loft different from large firms?
How do I know if That Innovation Loft is a good fit for my organisation?
How long does a Decision Architecture take to implement?
Do we need AI for this?
Do you work with our existing systems?
Do you offer training and capability building?
What is Decision Architecture, and why do I need it?
What does That Innovation Loft do, exactly?
What services does That Innovation Loft offer?
Why choose That Innovation Loft as your partner?
What does “boutique consultancy” mean — and how is That Innovation Loft different from large firms?
How do I know if That Innovation Loft is a good fit for my organisation?
How long does a Decision Architecture take to implement?
Do we need AI for this?
Do you work with our existing systems?
Do you offer training and capability building?
